Occasional Reader 3/21/2022 6:09:17 AM

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Up and at 'em!

Whoever "'em" might be.

Kosh's Shadow 3/21/2022 6:11:13 AM

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In #1 Occasional Reader said: Up and at 'em! Whoever "'em" might be.

Video

vxbush 3/21/2022 6:13:41 AM

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Occasional Reader 3/21/2022 6:20:15 AM

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Reply to Kosh's Shadow in 2:

Yes, I was thinking about that.

Alternatively, if you have a problem with a giant ant infestation, it could be "up and at THEM!". 

Occasional Reader 3/21/2022 7:25:29 AM

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Incredibly dumb idea of the day (but it's early yet).

JCM 3/21/2022 7:34:58 AM

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Airliner crashes with 132 people aboard in China's southern province

BEIJING (AP) — A China Eastern Boeing 737-800 with 132 people on board crashed in the southern province of Guangxi on Monday, officials said.

The Civil Aviation Administration of China said in a statement the crash occurred near the city of Wuzhou in Teng county. The flight was traveling from Kunming in the western province of Yunnan to the industrial center of Guangzhou along the east coast, it added.

buzzsawmonkey 3/21/2022 8:50:31 AM

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In #1 Occasional Reader said: Up and at 'em!

There's a vintage fruit crate label showing a pugnacious-looking rabbit wearing boxing gloves and taking a boxing stance, with the slogan, "Up 'n' Atom!"

I think my sister has a framed copy.

Kosh's Shadow 3/21/2022 10:29:14 AM

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Reply to buzzsawmonkey in 7:

Occasional Reader 3/21/2022 10:38:50 AM

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Reply to buzzsawmonkey in 7: Reply to Kosh's Shadow in 8:

that is trippy. Can’t say I quite see the connection between the slogan, the product, and the visual image.

JCM 3/21/2022 10:49:10 AM

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Reply to Occasional Reader in 9:

In the '50s, links to the atomic progress were all over the place.

buzzsawmonkey 3/21/2022 11:01:30 AM

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Reply to Kosh's Shadow in 8:

Thanks for posting it; I'm on the phone and couldn't get the link to copy.

Kosh's Shadow 3/21/2022 11:09:26 AM

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In #9 Occasional Reader said: Can’t say I quite see the connection between the slogan, the product, and the visual image.

Well, it is a box of carrots. Apparently the rabbit wants to box for it.

buzzsawmonkey 3/21/2022 11:11:52 AM

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Reply to Occasional Reader in 9:

Product and image, easy; "rabbit" + "carrots."  The pugnacity is probably neo-/derivative Bugs Bunny; the original phrase was then a common one, associated with pugnacity; and, as JCM pointed out, empty but contempo-sounding wordplay over "atomic" stuff was popular in the postwar years.

The whole chain is kind of like an advertising version of one of those cavalcade pictures showing the Evolution of Man from lungfish to homo sapiens.

lucius septimius 3/21/2022 11:16:17 AM

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In #10 JCM said: In the '50s, links to the atomic progress were all over the place.

My dad used to have posters, provided for him by the manufacturers, promising nuclear powered outboard motors were just over the horizon.  I wish I knew what became of them - they disappeared after the store was closed down.  

Kosh's Shadow 3/21/2022 11:31:12 AM

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Reply to lucius septimius in 14:

Can't find any civilian info, so it probably never got beyond marketing, but there was a large sort of outboard pod proposed for the Navy
And there was the Ford Nucleon concept car - and it was not the only nuclear car suggested

Occasional Reader 3/21/2022 11:53:14 AM

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In #13 buzzsawmonkey said: Product and image, easy; "rabbit" + "carrots." 

Well, yes, I'm... fairly aware of that  I was referring to any link between "atom" and "rabbits/boxing/carrots".  The "Atom" is the part that just seems desultory, in the whole thing.